Opinion

The Covid-19 pandemic has impacted the internet giant’s Google, Facebook as well as media houses. Covid-19 Impact on Media The media sector is facing deep cutbacks (reduction in expenditure) resulting due to an intense economic slump and a reduction in advertising revenues that many news outlets depend on because of Read more…

When trends and traditions meet, authenticity becomes the new asset. When the old strategy will meet the new approach, new heights will be attained. In digital economy, digital interaction alone is not sufficient. In an increasingly online world, offline touch represents a strong differentiation. While it is imperative for brands Read more…

Craftsvilla is an online marketplace offering unique Indian products and specializing in handmade, vintage, ethnic, organic and natural items. The founders, husband and wife duo Monica and Manoj Gupta, wanted to revive the traditional Indian handicrafts industry and help deserving Indian artisans. Travelling across the country, they connected with individual Read more…

A person, who enjoys high levels of self-esteem and personal commitment and who is completely confident with herself and the world. The most identifiable characteristic of a fully empowered person is that she is completely “non-defensive “. She does not feel that she had to justify or explain herself to Read more…

Rationale: It is a well-known fact that branded medicines are sold at significantly higher prices in India. Given the widespread poverty across the country, making available reasonably priced quality medicines in the market would benefit everyone, especially the poor and the disadvantaged. By: Department of Pharmaceuticals, Ministry of Chemicals and Fertilizers Implementation Read more…